Hyundai is leading the auto-incentive pack once again. Beginning tomorrow, the South Korean automaker will launch their “Assurance Gas Lock” promotion, an incentive that will offer new vehicle buyers either a $1,000 cash rebate or the chance to lock in gas prices at $1.49/gallon for one year:

With gas prices at $2.70, someone driving a V6 Hyundai Sonata, one of its most popular models, for 12,000 miles over the course of a year would save about $580 with the gas price promotion, given the Sonata’s EPA-estimated 25 miles per gallon fuel economy in combined city and highway driving.

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Hyundai’s “Assurance” program appealed to potential car buyers by offering them the option of returning their new vehicle within a year if they lost their job. The Korean automaker took the program one step further by introducing their “Assurance Plus” program –  offering to pay the loan or lease payment for 90 days while the car buyer looks for a new job. Consumers can still decide to return the car after the 90 days.

The added incentive will begin on Sunday when Hyundai will release a series of ads showcasing the program during the Oscars. While the “Assurance Plus” program will run through April, the original “Assurance” program will continue through the end of the year.

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